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# Netcracker House Style
The voice and shape unslop rewrites toward when nothing else is specified.
This is the default, not a mandate — pages with a stated owner voice
override this list.
## Sentence
- Active voice by default.
- One idea per sentence. Two if they're tightly coupled.
- Sentence length mostly 825 words. Long sentences only when the structure
is parallel.
- No run-on lines (>200 chars) in body paragraphs. Code and tables exempt.
## Paragraph
- First sentence carries the claim.
- Body sentences support it.
- Last sentence ties it to the next paragraph or to a link.
- 36 sentences for most paragraphs. Lists break up long paragraphs; they do
not replace them.
## Headings
- Verb-first when possible: "Run the migration" not "Migration".
- Question headings only when the body answers the question in the first
sentence.
- No emoji in h1 / h2. Emoji ok in h3 and below when it's a stable convention.
## Lists
- Parallel grammatical form across items.
- One concept per item. Two ideas → two items.
- Bullet list for unordered; numbered list for steps.
## Tables
- Column headers in `Title case`.
- Numbers right-aligned in monospace columns; labels left-aligned in prose.
- Empty cells get `<empty>` or are filled — never blank.
## Code
- Inline code for file names, env vars, commands, identifiers.
- Fenced blocks with language tag for anything longer than one line.
- Comments inside code blocks explain *why*, not *what*.
## Links
- Anchor text describes the destination. "click here" is a smell.
- External links open in same tab; the Confluence renderer adds the
indicator.
- Internal page links by title, not by URL — rename the page and the link
follows.
## Voice
- First person plural ("we") when the team owns the page.
- Third person when describing a component or a product.
- Avoid "I" on team-owned pages.
- Avoid the passive voice when it hides who did the thing.
## What unslop does not change
- Code blocks, command output, error messages, log lines.
- Customer quotes (marked as such).
- Commit messages, ticket numbers, identifiers.
- Acronyms the audience uses.
## Calibration
A page rewritten by unslop should pass the "would a senior engineer send
this to their team?" test. If yes, ship. If the page still reads corporate,
escalate to the owner — unslop is not the right tool for that.